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Aston Martin Timeless

My role – Lead UX Designer
Agency — Possible London
Client — Aston Martin
Year — 2016
Project Overview
This was a pitch proposition for Aston Martin Timeless.
Timeless is a certified pre-owned cars programme, yet pre-owned does not always means “used” or “cheap”, especially not when we're talking about pre-own cars worth over £150.000.
My Contributions
As Lead UX I worked closely with both designers and tech to come up with a chat bot time of experience that would fit the purpose of easily finding a timeless Aston Martin.
Route 1 wires
Route 2 wires
The team
Pablo Marques — Executive Creative Director
Dennis Christensen — Head of Design
Wojciech Zalot — Lead Designer
Pontus Persson — Lead UX Designer
Liam Thomas — Designer
Stuart Thorne — Creative Technology Director